Brand

The Power of the Customer Journey Testimonial

Most business owners know the importance of online listings with Google My Business, Yelp, Facebook, and other similar platforms — and that reviews on these platforms are paramount. But, there’s another tool that uses the power of personal recommendations known as a customer journey testimonial. Keep reading to learn what all of the buzz is …

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Ways Digital Marketing Can Help Retail and Shopping Malls

The closing of shopping malls is frequently in the news. People are doing less shopping in person and instead choose to do their shopping online. How can retail stores and malls compete? The answer is in digital marketing. Selling Your Brand Digitally It is important to understand how Branding Identity & Logos build a company. …

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Attract quality merchants through digital marketing

Attracting and retaining quality merchants to your shopping development is a lot like hiring that one employee that you can’t live without. In fact, your shops, restaurants, spas, gyms, in a sense are your employees. At the center of each business, the employees, or for a shopping center, the leasing merchant, is what drives and …

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The Importance of a Brand

Branding is more than just a logo: It is the image and story that represents your company, business, or organization. Your brand is what distinguishes you from your competitor’s products and services. Your brand is the essence of who you are.